Alexandra Irimia Jetas
I create intuitive digital products by combining user-centered thinking with strong visual clarity.
UI/UX Designer
My work sits at the intersection of visual communication and digital product design, combining a strong foundation in branding and editorial design with a focus on UX/UI and interactive experiences. I design with both strategic thinking and visual clarity, creating user-centred digital solutions that balance aesthetics, usability, and purpose.
With experience across digital agencies, branding studios, creative startups, and freelance collaborations, I have worked closely with multidisciplinary teams to translate business goals into clear, meaningful user experiences. My background in graphic design strengthens my UX approach by bringing structure, hierarchy, and visual consistency to complex digital products.
I am particularly interested in how thoughtful design shapes the way people understand information, interact with technology, and navigate everyday systems. For me, design is both a problem-solving practice and a cultural driver — creating experiences that are not only functional, but relevant, accessible, and engaging.
Core Competencies
Skills
Industries
UX Strategy & Design Thinking
End-to-End Product Design
Interaction Design & Information Responsive Web & Mobile UX
Data-informed Design Decisions
Design Systems & Component Libraries
Accessibility (WCAG Principles)
Cross-functional Collaboration
​
UI/UX Design
Digital Design
Art Direction
Visual Design
Editorial Design
Corporate Design
Branding
Visual Identity
​
e-Commerce
Tech
Telecommunication
Art & Culture
Travel
Architecture
Construction
Marketing
Advertising
Manufacture
Environmental
B2B/B2C
​
​
​
Work experience
Education
Butlers, Graphic Designer
Cologne (DE), 06.2024 - 02.2025
Freelance Graphic Designer
Cologne, Bucharest, 09/2014 - present
Next Advertising, Art Director
Bucharest (RO), 09/2008 - 09/2014
AI-powered UX/UI Design Bootcamp, Spiced Academy & Neuefishe GmbH - School and Pool for Digital Talent
Berlin, Remote (DE), 06/2025 - 09.2025
UI/UX Training Program, Career Foundry
Berlin, (DE), 02/2021 - 10.2021
Bachelor of Arts in Graphic and Interior Design
Design University, Timisoara (RO), 10/2000 - 07/2004
Clients
REC Partners
Butlers
Vodafone
Western Union
Lenor
Deutek
Thomsit
Romfilatelia
QFort
Citybank
Timbark
Piritex
​
Babel Communications, Graphic Designer
Bucharest (RO), 10/2007 - 09/2008
Freelance, Graphic Designer
Timișoara (RO), 05/2006 - 10/2007
Desero.net, Art Director
Timișoara (RO), 04/2004 - 05/2006
X3 Studios, Art Director/Digital Graphic Designer
Timișoara (RO), 09/2002 - 05/2004
Copyright © 2022 alexijetas.com
All content published on my website is subjected to German copyright law. Unless expressly permitted by law, every form of utilizing, reproducing or processing works subject to copyright protection on my web pages requires the prior consent of the respective owner of the rights. Individual reproductions of a work are only allowed for private use. The materials from these pages are copyrighted and any unauthorized use may violate copyright laws.